Troubleshooting Instagram Business Connection and Filtering Out CPLC €0 Values

If you're trying to track Cost Per Link Click (CPLC) from Instagram Ads and filter out entries with a value of €0, there are two common challenges you might face: connection issues and filtering limitations.

1. Instagram Business Connection Issues

To successfully connect your Instagram Business account in Databox:

  • Make sure you log in using your Facebook credentials that have proper access to the connected Page.

  • Use Incognito mode to avoid login conflicts caused by cached sessions.

  • Confirm the Instagram Business profile is linked to the correct Facebook Page with all permissions enabled.



2. Filtering Out CPLC Values of €0

Currently, Meta Ads data pulled into Databox does not support native filtering to exclude CPLC = €0 directly within Metric Builder. Here are two recommended workarounds:

Use Google Sheets or Excel as a Data Source

  1. Export your Meta Ads data to Google Sheets or Excel.

  2. Use FILTER() or QUERY() functions to exclude rows where CPLC = 0.

  3. Connect the cleaned sheet to Databox and build your custom metric from that data.

For more guidance, visit: Instagram Business Integration Overview.